As every hard worker has a share, Aldurra has a share from its hard working. The company today sits on worthily the throne of the food industry companies, in this field the company passed through many stages of experiences, and the hard working, so the experiences mixed with the originality which grants them this high and remarkable position.
This success was the result of the determination of the fathers in reaching this high place, so their start was in the forties of the previous century as the processes of the production started with the available prospects in that time, and the work continued until in 1979 where the features of the company became o be remarkable and known, the company had recognized the seeking of the Sham housewives to go along with the her epoch, as this woman does not more make all the needs of her kitchen by herself as this woman entered the fields of work, also the increasing in size of the exchange between the markets and the customer from one side and the variety of th products from the other side, there two things pushed the company’s management to expand in producing many of the products so they can fill the needs of the original Sham kitchen in the best way and taste, so what is needed is delivering the soul of the housewife to all our products by the newest ways by the renewing of the machines and the lines of production and building its managing, marketing and producing structure, so the production energy has been increased, and by that it took a wide share of the local markets and then entering the global markets by the agents and the distributors, so it covers 70% of the global markets.
Also the company cares very much about the safety ad the quality of its products by being committed to the Syrian and International health standards, in addition to the finding of the most modern labs in which the be sure about the safety of the material from which the products are produced, so the company was worthy to gain many international certificates like Iso 22000, Iso 9001, and Haccp.
Now the company is seeking by the help of Allah to develop its lines of production and to enter the most modern marketing system on its products inside out, and to raise the production energy according to the strength of the trade mark locally and internationally, and that to increase the rate of growing which participated in strengthening the concept of the international food secure. |